Last updated – November 2024
(showoffyoursuperpowers.com) We are committed to respecting the privacy rights of our customers and all visitors to our websites, web pages, interactive features, applications, blogs, social networks and other online or wireless services that post a link to this Privacy, Security and Cookie Policy (the “Privacy Policy”). This Privacy Policy applies to information collected through the use of www.showoffyoursuperpowers.com (the “Website”) and any other website or mobile application owned and controlled by us that links to this Privacy Policy. We are not responsible for the processing of your personal data through third-party applications that we make available to you. This Privacy Policy also applies to in-store activities, such as purchases and Wi-Fi use, and marketing activities.
On this Website, you will find many links to other websites. Although these websites are carefully selected, we are not responsible for the processing of your personal data (as defined below) through these websites. Therefore, our General Terms and Conditions of Use and Sale and this Privacy Policy do not apply to the use of such websites. This Privacy Policy may be changed at any time without notice: Website users are advised to check this Privacy Policy regularly for possible changes. This Privacy Policy was last modified on the date indicated above. Your continued use of this website constitutes your acknowledgement and acceptance of such changes.
You will find the following information in this Privacy Policy:
* Who we are
* What data we may collect from you
* How we use your personal information
* How your information is shared
* Cookies on this website
* What choices you can make regarding your data
* How we protect your data
* Contact information
In this Privacy Policy, “we”, “us” and “our” refer to showoffyoursuperpowers.com and its parent and affiliates, including but not limited to showoffyoursuperpowers.com, and “you” refers to users of the Website, users of other websites or mobile applications owned and controlled by us that link to this Privacy Policy, and customers and potential customers who are the subject of in-store activities or any marketing activities.
We use and process your Personal Data (defined below) in accordance with this Privacy Policy, the U.S. Personal Data (Privacy) Regulations or other applicable laws (“Applicable Laws”). Your use of the Website constitutes your acceptance of the then current version of this Privacy Policy, which may be amended from time to time. You can determine when this Privacy Policy was last revised by referring to the “Last Updated” legend at the top of this page. If you do not agree to the terms of the revised policy, you should terminate your use of the Website.
When you visit our website, we collect and process information, including personal data that you knowingly disclose to us (“Personal Data”).
Information you provide
Identifiers: such as your name, postal address, email address, social media handles, phone number, and identification materials used to verify your eligibility for discounts and other offers;
Demographic information: such as your age, date of birth, and gender;
Transactional information: such as information about purchases, returns, or exchanges; product reviews you provide; apparel size/fit information; and communications between us;
Payment information and user-generated content (UGC): such as photos, videos, blog posts, or social media posts.
If you choose not to provide us with certain information, in some cases you may not be able to complete a purchase, participate in an experience, or receive other services or information.
Information We Collect Automatically from You
When you visit any of our websites, apps or stores, or access our in-store Wi-Fi, we may automatically collect:
Identifiers: such as device ID, IP address, and online identifiers such as cookie numbers (see Section 5, “Cookies on the Site” for more information)
Internet activity information: such as device type; browser type and version; browsing history; search history; interactions with our websites, apps, communications and advertisements; referring websites; web activity when using our Wi-Fi; and content and pages viewed;
Audio-visual information: such as call recordings and CCTV; and
Inferences: such as your preferences and interests inferred from your online activities.
Other Information We Collect
We may collect information about you from activities related to other businesses or third parties, such as web hosting providers, transportation providers, retail partners, analytics companies, social media platforms, data companies, and marketing and advertising services, such as:
Identifiers: such as updated contact information, social media handles, device identifiers, cookie numbers, or similar online identifiers;
Demographic information: such as your age, date of birth, or gender;
Internet activity information: such as content or comments you post on social media or other third-party platforms; and
Inferences: such as information about your shopping preferences and interests.
The information we obtain from social media platforms depends on your account and privacy settings within the platform and the platform’s privacy policy.
Some of the information described above is collected on our Sites through web browser cookies and other technologies (web beacons/gifs, pixels, page tags, scripts), which receive and store certain types of information when you interact with us or third parties that may have directed you to our Sites. We may use similar technologies to collect information when you use our Apps. We use these tools for a variety of reasons, including to analyze and improve our Sites and Apps, or to remember your preferences and provide more personalized advertising. For more information, see the Cookies section below.
Third Party Automatic Information Collection and Interest-Based Advertising
We use third-party advertising companies to show you customized ads based on your online browsing and shopping patterns, a practice often referred to as “interest-based” or “behavioral” advertising. We allow these third parties to collect certain information, including non-personally identifiable information (browser type, subject of ad clicks, session ID) and personal data (such as static IP address) when you visit our websites or use our applications. These third parties typically use cookies or tracking technologies to collect this information on websites and applications owned by us or third parties.
We may use the information we collect for a variety of purposes, including to:
Process your transactions and provide you with the products and services you request
Provide, maintain, protect, develop and improve our websites, applications and services
Improve your experience on our websites, applications and stores
For customer service, including responding to your inquiries and requests
Communicate with you about our and third parties’ products and services (our marketing subjects), subject to applicable law and with your consent where necessary
Analyze and understand consumer trends and interests
Understand the devices you use to access our websites, applications and other online services
Personalize the content you see on our websites and applications
Administer contests, sweepstakes, surveys and other promotions
Provide you with communications, recommendations, advertisements and other information that may be of interest to you, including through email, text messages and interest-based advertising based on your online activities on our websites, applications and other online services.
Maintain our community programs and focus groups
Use your UGC on our websites, social media accounts and other marketing platforms (with your consent)
Prevent and detect fraud, criminal activity and violations of our Terms of Use
To protect our rights and the rights of you and others
Comply with our legal obligations
We will retain your personal data for as long as you wish to receive information from us. You can decide not to receive communications or updates from us at any time by contacting us or using the unsubscribe option included in every communication form.
showoffyoursuperpowers.com uses our shared services and technology infrastructure. This data may be used for data analysis, customer service, and other operational purposes. We do not allow other branded businesses of showoffyoursuperpowers.com to use your personal data for cross-brand marketing or in any other manner that violates our Privacy Policy.
We may share your information with third-party service providers who work on our behalf, including to provide or fulfill products and services you request, authorize and process your payments, perform fraud protection and credit risk reduction, product customization, marketing and promotional material distribution, loyalty programs, website and app evaluation, data analysis, website improvement, and, where applicable, data cleansing, marketing, promotional, and other services performed on our behalf or on behalf of our parent or affiliates.
In addition, we may share or transfer your information with unrelated third parties:
When you participate in an event sponsored by a third party (such as a co-branded product);
As required by law or legal process, including investigation of potential crimes;
When we believe it is necessary to protect the rights, property, or safety of showoffyoursuperpowers.com or others.
We disclose the following categories of information for business purposes:
Identifiers: to service providers; payment processors; advertising and marketing partners; affiliates and subsidiaries; law enforcement, public and government agencies and others; consultants and advisors; retail partners; and joint marketing partners.
Demographic Information: to service providers; advertising and marketing partners; affiliates and subsidiaries; law enforcement, public and government agencies and others; consultants and advisors; retail partners; and joint marketing partners.
Transaction Information: to service providers; payment processors; advertising and marketing partners; affiliates and subsidiaries; law enforcement, public and government agencies and others; consultants and advisors; retail partners; and joint marketing partners.
In certain regions, we also use third parties to conduct solvency checks. We will retain information received from such third parties for as long as necessary to support our provision of services to you. Please click here to view the Payments section of our Order Terms and Conditions for more details.
Payment Information: to service providers; payment processors; affiliates and subsidiaries; law enforcement, public and government agencies and others; consultants and advisors; and retail partners.
Internet Activity Information: disclosed to service providers; advertising and marketing partners; affiliates and subsidiaries; law enforcement, public and government agencies, and others; consultants and advisors; retail partners; and joint marketing partners.
User Generated Content (UGC): disclosed to service providers; advertising and marketing partners; affiliates and subsidiaries; law enforcement, public and government agencies, and others; consultants and advisors; retail partners; and joint marketing partners.
Location Information: disclosed to service providers; advertising and marketing partners; affiliates and subsidiaries; law enforcement, public and government agencies, and others; consultants and advisors; retail partners; and joint marketing partners.
Audiovisual Information: disclosed to service providers; affiliates and subsidiaries; law enforcement, public and government agencies, and others; and consultants and advisors.
Inferences: disclosed to service providers; advertising and marketing partners; affiliates and subsidiaries; law enforcement, public and government agencies, and others; consultants and advisors; retail partners; and joint marketing partners.
At showoffyoursuperpowers.com, we do not share your personal data with third parties for money. We do share certain information with advertising and marketing partners in exchange for insights, digital advertising, and other valuable services. In such cases, we disclose the following information:
Identifiers;
Internet activity information;
Location information;
Demographics;
Inferences; and
Transactional information.
We may also share your data in the event of an actual or potential sale, merger, acquisition, or transfer of our business or assets. We may transfer personal data to an affiliate or third party as part of a transfer of business assets through a merger or acquisition.
We may use or share information that does not reasonably identify you with any third party for any purpose.
To fulfill the purposes set forth in this Section 4, we may transfer, disclose, grant access to, or share your personal information with the third parties set forth in this Section 4, and you acknowledge that these third parties may be located outside of the United States and your place of residence, and that your personal information may be transferred to places where the data protection laws differ materially from applicable laws. We will ensure that the transferred personal information continues to receive adequate protection that is at least equivalent to that provided by applicable laws in the place where the personal information originates.
This website uses cookies. Cookies are small pieces of data sent by a website that are stored by your browser on your computer’s hard drive so that we can recognize your browser when you return to the website. Cookies can collect data about how the website is used, such as which pages are visited and how long a user session lasts. Cookies send data to us as you use the website. On our website we use strictly necessary cookies, performance cookies, functional cookies, advertising cookies, first party cookies, third party cookies, persistent cookies and session cookies.
Strictly necessary cookies are required to enable you to move around the website and use its features, such as accessing secure areas of the website. Without these cookies, services you have asked for (such as a shopping basket or e-billing) cannot be provided.
Performance cookies collect anonymous information about how you use the website and the pages you visit, such as which pages you visit most often and if you get error messages from web pages. These cookies do not collect information that can identify you. All information collected by these cookies is aggregated and therefore anonymous. This information is only used to improve how our website works.
Functional cookies remember your choices to improve your experience on our website. For example, these cookies allow you to add products to a shopping cart and view the contents of your shopping cart. These cookies allow us to remember choices you make (such as your user name, language or your location) and provide enhanced, more personal features. For example, we may be able to recognize if you have already signed up for our newsletter or if a user is viewing a page for the first time. The information these cookies collect is aggregated and therefore anonymous, and they cannot track your browsing activity on other websites.
Advertising cookies collect information about your browsing habits in order to make advertising relevant to you and your interests. They are also used to limit the number of times you see an advert and help measure the effectiveness of advertising campaigns. They are typically placed by advertising networks with the website operator’s permission. They remember that you have visited a website and this information is shared with other organisations, such as advertisers.
First party cookies enable us to understand who has visited which pages, determine how often particular pages are visited, identify the most popular areas of the website and monitor website usage.
Third party cookies are used to analyse traffic sources and visitor behaviour and to control access and site functionality across the website.
Session cookies are used to store information about your page activity so that you can easily continue browsing from where you last left off on a server page. When you close your internet browser, the session ends and the cookies are deleted.
Persistent cookies are used to store your preferences and recognize you on subsequent visits.
Non-strictly necessary cookies: Cookies that are not strictly necessary for providing the functionality of the website are placed only with your prior consent. Through these non-strictly necessary cookies, we collect information about your use of the website and remember your preferences. Examples of information collected include pages visited and the length of the user session. Through these cookies, we aim to improve your user experience on our website. If you do not consent to these cookies being placed on your browser, these cookies will be blocked.
Most web browsers automatically accept cookies and allow a degree of control over most cookies through browser settings, but you do not have to do so. We do not control the use of cookies by third parties, with the exception of agents who provide web analytics services to the website. If you wish to disable cookies, you can do so by re-adjusting your browser settings. Please note that if you disable all or some cookies, you may not be able to register or use all the features of our website.
For more information about cookies and how to disable them, please contact your help desk administrator or contact your web browser support. To find out more about cookies, including how to see what cookies have been set and how to manage and delete them, visit www.cookies.org or www.allaboutcookies.org
Our website uses Google Analytics, a web analytics service provided by Google Inc. (Google). Google Analytics uses cookies to analyse how users use the website. Google uses aggregated statistics to give us an understanding of how you use the website. Google will only provide this data to third parties if we are required to do so by law or if third parties process this data on Google’s behalf. You can find out more about Google Analytics here.
Understand how you use the website. Google will only provide this data to third parties if we are required to do so by law or if third parties process this data on Google’s behalf. You can find out more about Google Analytics here.
Access or delete your data
You can modify, correct or update your personal information, or request that your personal information be deleted from our database. Upon request, we will provide you with a summary of any personal information we have collected and retained about you. We will only send a copy of personal information to the email address associated with the visitor’s name. Subject to applicable law, we reserve the right to charge you a reasonable fee for processing and complying with your data access request.
If you wish to obtain a copy of the personal information we have collected or about you, you may contact us by mail. You will be asked to verify your identity, including providing your name and email address.
Unless you separately opt out of receiving communications from us, you may continue to receive advertisements for Calvin Klein products. These advertisements may be sent to you based on your future interactions with us or based on our business or advertising partners’ determination that you are a target audience for a campaign.
Sale of Personal Information
At www.showoffyoursuperpowers.com, we do not share your personal information directly with third parties for their own marketing purposes in exchange for monetary consideration. However, as described in this Privacy Policy, we do engage in interest-based advertising, which means we allow third parties to place cookies, pixels, and trackers on our website in order to provide you with personalized advertising. Please see the Cookies section above for more information.
Security Methods
In addition to contractual safeguards, we use commercially reasonable technical, administrative, and physical security measures to protect the information we collect or receive. Our website uses an industry standard encryption protocol, known as Secure Sockets Layer (SSL), to protect your order information. Each payment transaction conducted through our website and application (or any successor or similar digital assets) will be transmitted using SSL encryption. We review our security measures regularly. Despite these measures, please be aware that no security measures are perfect or impenetrable. Data you input is automatically encrypted before it is sent. All data is protected and is only accessible to authorized personnel and subcontractors.
When your personal data is transferred pursuant to Section 4, we take steps to ensure that third-party recipients residing outside the United States or your place of residence provide a standard of protection for your personal data at least equivalent to that provided by applicable law and, if necessary, the laws of the jurisdiction in which you reside. We also require such third parties to maintain the confidentiality of your personal data.
Minors Providing Personal Information
We are very concerned about the safety of children when using the Internet. Our website and application are not directed to children under the age of 18. Persons under the age of 18 may provide us with personal information only with the written permission of their parents or legal guardians and if the legal guardians have read this Privacy Policy. However, you must be at least 18 years old to create an account with us. If we discover that a user is under the age of 18 and registers an account with us without first obtaining verifiable parental consent, we will delete their personal information from our files. We will retain the information only if a parent or guardian discovers that a child under the age of 18 has provided us with personal information and accepts the supervision of their ward.
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